The Data Blog
Black Friday and Retail Cybersecurity
For Black Friday and Cyber Monday, naturally many people will be browsing online and shopping around for the best deals they can find. However, whenever there is a sale to be made or a product to sell, hackers and cyberterrorists may be lurking nearby. Moreover, with the continued restrictions and negative attitudes about in-person shopping due to COVID and the sheer amount of people who go in person to different stores, online traffic and sales are bound to be higher than usual. Thus, companies must be prepared for a substantial amount of incoming traffic and the incoming cyber threats that may perpetuate because of them.
For companies partaking in retail online, advanced firewalls, cloud based payment processing services, multi-authentication, and advanced employee IT trainings are crucial steps for to take to ensure the best possible customer service for any potential customers. Not only will these precautions increase the safety of users hoping to purchase something from an online website, but they are put in place to help company data from being stolen as well. Without proper cybersecurity measures, both consumer data and company data are at risk of being stolen, and the slightest amount of data in the wrong hands can lead to both stolen identities and fraudulent purchases using consumer data, or malware and ransomware attacks against a company, its retail website, or any of its subsidiaries.
Taking anti-cyberattack measures can lead to a better user experience on a website, improved website performance, and more satisfied customers when they know their financial and purchasing data are safe from any potential cyber criminals or hackers looking to make a quick steal.
Leanr more at www.ExactData.net